The project might have CG vendors, colorists, a motion graphics team, and Flame artists involved.Īll of these factors mean that files will need to be parsed out, conformed, re-conformed back into edits and managed properly. Most professional projects have tight deadlines and budgets involving multiple artists using different pieces of software. ![]() While it’s great if you can do everything yourself in one program, the more you advance in your career and the bigger the projects, the more you’ll need to hand off edits to other artists for conforming. Maybe you edit, create graphics, and color yourself all in one program and don’t need to conform anything. Now that we’ve established what conforming is, let’s talk about why it’s important.Įarly on in your career, you might be able to get away with doing everything yourself in one program like Adobe Premiere or Blackmagic’s DaVinci Resolve. I promise.)Ĭonforming makes your edits smooth and simple, but still delivers the best quality results. And usually a more powerful computer will be used to re-create this tasty recipe. This time better-quality source files will be used instead of the low-quality files. Once an edit is finished or locked, that exact recipe needs to be sent to someone else so that they can recreate it in another program. Essentially, it’s just cheaper and quicker to edit proxy files, similar to our grocery example above. These files are much easier to edit and require much less storage than top-quality original camera files. In most post-production workflows ( even for big-budget hollywood productions), editors typically work with lower-quality files, called proxies. You have the same list of ingredients (shots), you’re following the same recipe (edit), but this time with better-quality sources, so the end results looks and tastes better. You’re using low-quality sources (ingredients) to make your edits (recipes).īut when you conform, you’re shopping at the fancy grocery store for the same meal. In my goofy example above, shopping at a budget grocery store is like the editing process. Except instead of food, we’re talking about video:Ĭonforming is the process of replacing lower-quality media in an edit or a shot with higher-quality media, usually camera-original files. What is ConformingĬonforming can be a difficult concept to understand but it’s similar to the example above. What does any of this have to do with the headline of this article? Well, I’m glad you asked. It was a revelation! It was the same ingredients, the same recipe, but the results were so much better. The flavors popped out and my digestion was better. I thought, “Why not give it a try?” When I made my first meal, I was shocked. Fast forward a few months, and a fancy grocery store opened up down the street. But when I made recipes at home, the meals tasted bland and boring. The grass-fed beef was affordable, they had organic produce and cheap snacks. * TouchScrub so that all you do is slide your finger over a thumbnail to preview.īut what’s best is that it’s simple to use and designed to present your work beautifully.I used to shop at a budget grocery store. * Comment Replay that loops a 4-second range around any comment so you get a sense of what it means in context. * Version control so you can see what your project looked like one version ago or 100 versions ago. * Video transcoding in the cloud so you can upload any video format and never worry about playback compatibility. * Time-based comments and video annotations so you can draw directly on video frames to accurately communicate your feedback. That’s why we built Frame.io () with the right tools to save video pros time and money. We know what all that feels like and we had to stop the madness. * It’s 11pm and now you have to export and compress your edit into 25 different formats. * It’s 10pm and you don’t know if your edit was approved-or even viewed. ![]() * Sifting through your email to find that download link from that person for that file from last week? You have way better things to do! * Your clients’ cryptic feedback of “that thing around 12 seconds” never makes sense. * Managing 100 private Vimeo passwords sucks. ![]() We replace the hodgepodge of Dropbox for file sharing, Vimeo for video review, and email for communication, but that's just a start. Frame.io allows you to upload all your source media, assets, and work-in-progress clips and cuts into private workspaces where you can invite your team and clients to collaborate-from anywhere in the world.
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